January 25, 2006

Do big bucks always mean a bigger bang?

Researchers at Booz Allen Hamilton have joined the chorus of consultants-against-bigness spurred on by Marakon (see Jan 20 post). In what The Economist calls the most comprehensive effort ever to figure out if R&D spending really has an impact, Booz Allen concluded:

There is no relationship between R&D spending and the primary measures of economic or corporate success.

It’s how you spend the money, not how much money you have, that matters most. Knowing how to spot meaningful opportunities, develop plans to seize them, win supporters’ hearts-and-minds, create momentum, and bounce back from adversity drive innovation much more than a bulging research budget.


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